“Forward to a Friend” Form Help you Grow Your Contact Base
Take advantage of viral marketing with Pinpointe’s ‘Send to a Friend’ form. You create the form using the same process as used for creating a subscription form, but this form is included in your email campaigns as a custom field.
A unique link is created so that you can record which contact forwarded the email on and at what time. Simply insert the custom field into your email campaigns it will be converted into the link and sent when the campaign is sent. Enabling the Pass-Along feature ensures that the HTML formatting and tracking links remain intact when contacts forward the message onto colleagues, friends, or acquaintances. It also allows you to capture the email addresses to which your contacts are forwarding these messages.