Which is more important – a great subject line, or a fantastic graphic design and witty content? Will having more links in your email increase your email response rate, or decrease it? We'll explain in this 'Email Writing Tips' webinar .
Based on analysis of 100's of millions of emails and thousands of email campaigns that have recently been sent through Pinpointe's cloud-based email marketing platform, we'll cover specific copywriting tips that will help you to improve email response rates. First, we'll break the email down into sections, including the subject, send-from, introduction, body and signature. Then we'll cover email writing tips for each section to explain what you can do to maximize responses.
Join us in this 50 minute on-demand Webinar, where we cover:
- The Top 9 Best / Worst Performing Email Subjects
- What content should all good emails have in common?
- Optimizing your Subject Line
- Embedded Link analysis – how to optimize links in your email
The accompanying slides and Q and A summary are below… And hey, please share!
Download Slide Deck: "Writing Tips to Improve Email Response
Rates" (.pdf format)"
If you like this webinar – you'll also like 'Email Marketing 101' – Tips to Improve Email Response Rates'
If you're interested in more advanced topics – check out Email Marketing 201 Webinar (aka "Why Good Emails Go Bad") where we take it up a notch and explain in detail, the end-to-end trials and tribulations of an email message as it flows from your outbox to (hopefully) the recipients inbox. This webinar is more technical and 'deeper' than our previous webinars.