People Love Marketing Videos… A recent stat from HubSpot states 43% of people want to see more video content from marketers. This makes sense because your customers are busy, and when it comes to marketing content, their attention spans are short-lived. Video marketing gives you a way to deliver your message more effectively – in […]
Video marketing is a hot trend right now. It's not necessarily new. After all, 30-second TV commercials started airing decades ago. But today's video marketing is different. It's shorter, more impactful and on platforms that didn't exist when Leave it Beaver aired. There's a new era of video marketing and it's generating a lot of […]
Embedding Video In Email – Overview
With the continuing growth of email, we're seeing an uptick in email customers asking about embedding video in email. This led us to head off and investigate a few different questions:
- Can video be embedded in email?
- If Video can be embedded – how exactly do you do it?
- How / when to use video in email – will your recipients care?
- The future of Video in email
We'll cover each of these in a series of posts.
Can Video be Embedded in Email?
There are a handful of possible ways to embed video with an email – here's a quick rundown of the possibilities: