Email Marketing Best Practices Why “Email Blast” Embodies the Worst of Email Marketing A friend of mine is a marketing coordinator at a real estate company. Part of… Pam NeelyMay 27, 2019
What Are Spam Words and How Do They Impact Deliverability? After sending an email, you assume it zips through the digital world and lands in… Lisa Furgison McEwenFebruary 3, 2017
Why You Want to Focus on Inbox Placement, Not Email Deliverability Here’s a scary statistic: “Only 28% of all messages sent worldwide ever reach the inbox.”… Pam NeelyJune 23, 2015