Tag Archives: B2B Emails

Marketing Strategy
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12 Best Practices for B2B Welcome Emails [With Examples]

You know how you never get a second chance to make a first impression? Well, it applies to email, too. Except in email, you don’t have to worry about eye contact or how you look or your handshake. You just need to send a welcome email. Sadly, if you send a welcome email, you’ll also […]

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35-b2b-email-marketing-statistics
Email Marketing Best Practices
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35 B2B Email Marketing Statistics To Make You Look Smart

An Epic Collection of 35 B2B Email Marketing Statistics You Need to See Are you a statistics junkie? Come on, admit it. I won’t tell anyone. I’m a stat junkie myself. Most email marketers seem to have the affliction. And let’s face it: We kind of have to be. Essential email metrics like open, click-through […]

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simple ways b2b email marketers can boost open rates
Email Response Rates
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Simple Ways B2B Marketers Can Boost Email Open Rates [Plus How to Test What Works for You]

What do you do after you send an email campaign out? Do you move on to the next to do item, or do you just keep the campaign reporting page open, clicking refresh every 2-3 minutes while the results come in? I’m guilty of the latter, and I doubt I’m the only one. Email marketing […]

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