Landing Page Tips
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Using Google Website Optimizer to Increase Conversion Rates

Our theme for the start of 2009 is – squeeze every bit of performance out of every campaign. The only way to do that is to test, measure, optimize, and test again. Since one of the cool new features in Pinpointe 2.0 is split testing (so you can automatically optimize campaign results), I thought it […]

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Autoresponders and Drip Marketing, Online Marketing Best Practices, Pinpointe Features
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Can I send out a series of messages over time when a user subscribes to a list?

Of course. Pinpointe  supports sending of automatic sequential emails that are triggered when a user subscribes, sent in specific time intervals, eg. After 1 hour, or after 2 days etc. These sequential emails are referred to as Auto-Pilot campaigns, or 'autoresponders' and can be accessed using the Autoresponders section from the main menu. Pinpointe also supports […]

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Autoresponders and Drip Marketing
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What is an Auto-Pilot Campaign?

An Auto-pilot campaign (or 'autoresponder') is an email that you can set up to be a stand alone, or one of a series, that will be sent out at a set time after a person subscribes to your contact list. For example you can set up an autoresponder  to be sent immediately (0 hours) after […]

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Autoresponders and Drip Marketing
3

Setting up an Auto-Pilot Marketing Campaign

A Pinpointe auto-pilot campaign lets you send an email to your subscribers a specific number of hours or days after they have subscribed to a mailing list. For example, if John signs up to your mailing list today, you can create an Auto-Pilot task to automatically send a welcome email to him 24 hours after he subscribes. […]

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