Looking to reach new customers and grow your business? Google's search platform and Facebook news feeds are great channels to place your ads in. But which is more effective – Facebook Ads or Google Ads? In this infomative on-demand event, Pinpointe and digital marketing leader, Antoine Dupont, explain the key differences between both types of […]
How would you feel if your inbox was full of emails offering you to buy cat food at a low price? Oh, I forgot to mention, you don't have a cat. You'd be annoyed. A lot of things have changed in the email marketing arena since the first email marketing was volleyed back in 1978 […]
[Editor note: Updated May 2018] Newsletters keep subscribers informed about your business and brand, all while building a trusted relationship. Sixty-eight percent of markets believe newsletters are the most effective email message in their arsenal. While many companies produce and send newsletters, it’s not always easy to come up with content ideas for them. To […]
To succeed as a marketer in today's evolving digital landscape, you have to deploy a variety of different tactics. When you combine email, content and SEO, you have a perfect marketing trio that's capable of attracting and retaining customers – now and in the future. In this on-demand webinar, Pinpointe and marketing content specialist, Lisa Furgison McEwen, show you how to combine these […]
Pinpointe is excited to announce a new system update, Release 29, which makes creating beautiful emails easier. The main goal of this update is to streamline the email creation process, making it more intuitive and user-friendly. Check out the video to see what kind of changes we’ve made to our email builder: Getting Acquainted […]
A new data privacy law known as the General Data Protection Regulation (GDPR) went into effect May 25th, 2018 and changes the way businesses must collect, handle and store customer information. The GDPR is the biggest data protection law we've seen in more than two decades. It gives consumers more power over their personal data and means […]
You don’t need to spend more money to make your website a conversion machine. It’s all about the story you tell. If your website's messaging is unclear, it's probably costing you potential customers because they don’t understand what your company offers, which makes them click off your site? In this exclusive on-demand webinar, Pinpointe and […]
If you send emails, there's a new privacy law you need to know about. The words "privacy law" probably don't generate a lot of excitement, but trust us, this is a big deal. Europe is about to launch its General Data Protection Regulation (GDPR), which aims to protect consumers and their personal information in an ever-growing […]
