Email Marketing Best Practices, Marketing Strategy
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13 Best Practices for a Killer Email Opt-in Form

We all want more email subscribers. One of the easiest ways to get them is to start at the very beginning – the opt-in form. If you can make even a few positive tweaks to the beginning of your opt-in form process, the results will follow through all the way to the end of the year […]

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On-Demand YouTube Webinar
Social Media, Social Media Marketing Tips, Webinars
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ON-DEMAND WEBINAR | 7 YouTube Hacks & Tactics To Gain a Large Following

Frustrated with your lack of success with your YouTube channel?  Do you wonder why your YouTube videos aren’t delivering the results you demand? Are you baffled by the YouTube algorithm?  In this exciting and insightful on-demand webinar, Pinpointe and YouTube marketing strategist Antoine Dupont share the latest secrets to boost traffic to your YouTube channel […]

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Newsletter blog header
Email Marketing Best Practices, Email Writing Tips
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30 Fresh and Fun Ideas For Your Newsletter

Does your brand send a regular newsletter? Many brands do. Research shows 77% of B2B companies consider a newsletter an important part of their email marketing strategy. Plus, newsletters are listed as one of the top email trends for 2021 by Envato.    While many companies produce and send email newsletters, it’s not always easy […]

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on-demand_Webinar Nifty Images
Content Marketing, Email Design Tips, Landing Page Tips, Webinars
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ON-DEMAND WEBINAR | How to Use Personalized Images & Countdown Timers in Email & Landing Pages to Drive More Engagement

It’s not always easy to stand out in crowded inboxes, especially since the average person receives about 120 business emails a day. How can you make your emails stand out? Consider adding a personalized image or a countdown timer to your next campaign to drive engagement. Ready to learn how? Pinpointe, your go-to email marketing […]

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How to Create an Effective Content Marketing Process
Content Marketing, Webinars
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ON-DEMAND WEBINAR | How to Create an Effective Content Marketing Process

Content marketing is an indispensable marketing tool that every marketer uses to some extent. However, most content marketers fail in their efforts and often fall short of meeting their content marketing objectives. In this on-demand event, Pinpointe and digital marketing expert, Shane Barker, will help you design and use an effective content marketing process for […]

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email personalization advancements
Email Delivery Tips, Email Response Rates
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Email Personalization | Going Beyond Your Subscriber’s First Name

According to Experian, 50% of companies think that an increase in personalization can improve email interaction among subscribers, but what does that mean exactly? Many email marketers confuse personalization with addressing their subscribers by their first name. While addressing someone by their name instead of ‘Hey There’ or ‘Hey Friend’ shows that you know something […]

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Email Response Rates, Online Marketing Tips
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How to Create a Sense of Urgency in Your Next Email With a Countdown Timer

When subscribers open your email, you want them to take instant action. Ideally, if you send a promotional email with a limited-time offer, for example, the customer would open the email, click the call-to-action, and make a purchase. Of course, it doesn’t always work that way. But, what if there was a way to give […]

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