Author Archives: Sam Makad

Sam Makad
Sam Makad is an experienced writer and marketing consultant. His expertise lies in marketing and advertising. He helps small & medium enterprises to grow their business and overall ROI.
email campaign management infographic
Marketing Infographics, Marketing Strategy

Using Tools and Assets for Successful Email Campaign Management (with Infographic)

Several carefully executed complex operations contribute to the success of an email campaign and email campaign management. Agencies who cater to various clients for their email marketing needs find it even more daunting to manage the email campaigns because of a lack of proper processes and long approval cycles. 15% of agencies fail to customize […]

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A/B Testing, Autoresponders and Drip Marketing, Marketing Strategy

5 Strategic Tips for Marketing Automation

Ever wondered how many hours you spend each day on managing your social media posts and other marketing content? If you winced in response to that question, clearly, you haven’t embraced marketing automation yet. Marketing automation software is a boon for busy professionals who wish to save time while also amplifying their marketing efforts. According […]

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