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Pinpointe Research Report: “Sales and Marketing Automation Survey “

We surveyed 443 sales and marketing decision makers of all ranks at mid size and large companies. Respondents included a mix of B2B and B2C companies. In this 8 page report, we summarize our key findings, including:

  • Top challenges keeping marketing and sales professionals up at night
  • What companies are doing to address SFA and marketing automation
  • The top performing programs for lead generation

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