Email Response Rates, Online Marketing Tips

Tracking Clicks for HTML & Text Emails

Clicks can be tracked for both HTML *and* text based emails (and multi-part emails too since that includes both HTML and text).  How?  Pretty easily.  When your email campaign goes out (assuming you have selected ‘enable tracking’), Pinpointe automatically converts your actual link to a link to a Pinpointe redirect program.  When a recipient clicks your link, they’re redirected from our server to your original URL (in the blink of an eye) and we track the click. That helps us generate our slick, real-time campaign reports telling you which links your recipients clicked and when.  It doesn’t matter whether the email is in HTML, Text or Multi-part – the operation is the same and we instantly record link clicks.

This post explains how Email opens are tracked

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