Is your pay-per-click strategy in dire need of updating? If you’re using the same old strategies to win at pay-per-click, there’s a huge chance that a ton of other PPC experts are using them too. So, if you want to get ahead and crush the competition, you’re going to need better, more tactical strategies and […]
Adding Video to your Email Campaigns
Embedding video into emails is a hot topic, and there are recent developments that are leading to some limited support for direct playing embedded video in email. The problem is that video in email support isn't universal and unfortunately – probably won't be for some time. We tested video support in various email clients and the final verdict is that only Apple mail supports video in email reasonably well; Gmail supports a preview of youtube videos. You can read about Video support in Gmail here.
The Email Doctor Is In… Email marketers have great intentions when they create an email, but there are so many small decisions to make that affect the end results. From poorly-placed CTAs to novel-size messages, these are just couple of the problematic symptoms marketers deal with. In this on-demand webinar, Pinpointe and email marketing specialist, […]
How would you feel if your inbox was full of emails offering you to buy cat food at a low price? Oh, I forgot to mention, you don't have a cat. You'd be annoyed. A lot of things have changed in the email marketing arena since the first email marketing was volleyed back in 1978 […]
You don’t need to spend more money to make your website a conversion machine. It’s all about the story you tell. If your website's messaging is unclear, it's probably costing you potential customers because they don’t understand what your company offers, which makes them click off your site? In this exclusive on-demand webinar, Pinpointe and […]
Marketers, fall in! It's time to whip your email list into shape. Continually adding contacts can be an uphill battle, but not if you have the right growth strategy in place. In this special on-demand event, join Pinpointe and Lisa Furgison McEwen, a five-star email specialist, to get a detailed plan to grow your email […]