Category : Online Marketing Best Practices

Header-5 Essential Types of Videos Your Business Needs to Grow
Message Deliverability, Online Marketing Best Practices, Online Marketing Tips, Webinars
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ON-DEMAND WEBINAR | 5 Essential Types of Videos Your Business Needs to Grow

People Love Marketing Videos… A recent stat from HubSpot states 43% of people want to see more video content from marketers. This makes sense because your customers are busy, and when it comes to marketing content, their attention spans are short-lived. Video marketing gives you a way to deliver your message more effectively – in […]

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Marketing Strategy, Online Marketing Best Practices, Online Marketing Tips, Webinars
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ON-DEMAND WEBINAR | The Secret to Turning Your Website into a Conversion Machine

You don’t need to spend more money to make your website a conversion machine. It’s all about the story you tell. If your website's messaging is unclear, it's probably costing you potential customers because they don’t understand what your company offers, which makes them click off your site? In this exclusive on-demand webinar, Pinpointe and […]

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GDPR email marketing
Email Authentication and Authorization, Email Marketing Best Practices, Marketing Strategy, Online Marketing Best Practices, Online Marketing Tips
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GDPR & Email Marketing | How Will Europe’s New Privacy Laws Affect Your Email Marketing?

If you send emails, there's a new privacy law you need to know about. The words "privacy law" probably don't generate a lot of excitement, but trust us, this is a big deal. Europe is about to launch its General Data Protection Regulation (GDPR), which aims to protect consumers and their personal information in an ever-growing […]

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Marketing Strategy, Online Marketing Best Practices, Webinars
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ON-DEMAND WEBINAR | 11 Strategies to Grow Your Business with Email & Social Media

As a marketer, your goal is to find, nurture and retain customers, and they are no longer making buying decisions based on information from a single marketing channel.  Your customers are surfing their social networks and reading your emails, so it’s critical to create a cross-platform digital strategy that connects you to your audience while sharing […]

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advanced social media secrets
Online Marketing Best Practices, Webinars
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On-Demand Webinar | Secrets of Advanced Social Media Advertising

It’s no longer enough to just “post a few times a day.” Recent changes in social media sites like Facebook, LinkedIn and Twitter provide you with new ways to help your business stay competitive. Take your social media to the next level with Pinpointe and marketing strategist, Michael Reynolds, in this on-demand event. This webinar covers advanced topics like: How […]

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email versus social media banner
Marketing Strategy, Online Marketing Best Practices
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Email Versus Social Media: An Expected Beat Down

For some reason, I’ve been asked whether email marketing is dead a lot more this past year and it seems like an absurd question to me. What makes the question so absurd is that it has been statistically proven that email is the best way to get in touch with prospects and customers. In 2015, email […]

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Email Authentication and Authorization, Email Blacklists and Spam Filters, Online Marketing Best Practices, SPAM Topics
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Avoid a $10 Million Dollar Mistake: The Canadian Anti-Spam Law

On July 1st 2014 the Canadian Anti-Spam Law came into effect. How does it affect you? Maybe by now you have already segmented your lists, cleaned out purchased contacts, and are in the process of requesting explicit consent from some existing contacts. If not, there is no need to panic just yet. With the transitional period currently […]

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