Category : Message Deliverability

Email Blacklists and Spam Filters, Message Deliverability, SPAM Topics
61

How to Remove your IP from ATTs Blacklist

As with all of our articles on email blacklist management – we assume you are being a responsible email netizen and not sending spam.  And we also assume you're probably an Email administrator.   If you're an individual and you're having email delivery issues, you'll probably need the help of your IT team to get access […]

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Email Blacklists and Spam Filters, Message Deliverability, SPAM Topics
0

How to Check and Request Removal from 88.blocklist.zap (88.blacklist.zap)

What is 88.blocklist.zap and How to Get Unblocked What is 88.blocklist.zap? 88.blocklist.zap is an internal ‘DNSBL (DNS blocklist)' maintained by Microsoft's Forefront Hosted Exchange service.  It resides on dnsbl.forefront.microsoft.com but is not publicly accessible. Note that it's actally called 88.blocklist.zap – not 88.blAcklist.zap.   Yea, so how does this relate to my email being blocked by […]

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Email Authentication and Authorization, Email Response Rates, Message Deliverability
33

DKIM Email Authentication

What is DKIM Email Authentication  Email authentication is a way to say, "This email is from Pinpointe's servers, but it's being sent on behalf of me, so you can trust it." It basically prevents your email from looking spoofed (like a forgery).  DKIM is the e-mail authentication standard developed by the Internet Engineering Task Force […]

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Email Authentication and Authorization, Message Deliverability
1

Will DKIM Reduce Phishing and other Email ‘Spoofing’ Attacks?

DKIM is an email ‘authentication’ method that organizations and ESPs like Pinpointe use to verify to the recipient that the email is coming from a valid email server, and is not being ‘spoofed’ by a spammer. In an interview, Mark Risher, the anti-abuse product manager for Yahoo Mail gives his perspective on how important DKIM […]

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Email Authentication and Authorization, Email Response Rates, Message Deliverability
38

DKIM / Authentication Advantages and Disadvantages

We cover an explanation of DKIM Email Authentication in our blog entry DKIM Email Authentication.  Here we’ll summarize some the top advantages and disadvantages. DKIM Authentication – Advantages If you have a very large list, your campaigns are more likely to get blocked or “throttled” by major ISPs like AOL, Yahoo, Hotmail, and Gmail. However, […]

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Email Authentication and Authorization, Email Response Rates, Message Deliverability
1

Deploying DKIM Authentication in 4 Simple Steps

DKIM is an emerging e-mail authentication standard supported by Yahoo, Google and others ISPs, as well as a growing number of Email Service Providers like Pinpointe and that was developed by the Internet Engineering Task Force. DKIM allows an organization to cryptographically sign outgoing e-mail to verify that it sent the message.  Deploying DKIM for […]

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Email Authentication and Authorization, Email Response Rates, Message Deliverability
0

Install an SPF Record to Improve Email Delivery

This entry applies to anyone who will be outsourcing any of their outbound email sending from servers other than their corporate email servers.  You are likely an IT person who had landed here because someone from the marketing department said ‘Hey IT dude – we started using an ESP and we want to maximize email […]

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Email Response Rates, Message Deliverability
1

How Email Open Tracking Works

Click tracking and Link tracking are built in to Pinpointe, so you don’t have to do anything to generate nice campaign reports to show these results, but it helps to know how these features work. Tracking Opens To track an “open” in an HTML email, we embed a tiny, 1×1 pixel transparent .GIF at the […]

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