Category : Autoresponders and Drip Marketing

sample email autoresponder
Autoresponders and Drip Marketing
188

8 Tips for Better Autoresponder Welcome Emails

Autoresponder welcome emails are the "bait" that will determine whether you can reel those potential clients you have attracted to your business to your business through email subscription sign-ups, and convert them into customers. In case you’re not familiar, an email autoresponder is an email marketing message or a sequence of messages that get sent to subscribers in the order and frequency that […]

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email autoresponder pinpointe
Autoresponders and Drip Marketing
40

Email Autoresponder Campaigns | 4 Tips to Make Them Shine

Autoresponder campaigns should be the workhorse of your email marketing efforts.  Autoresponders are the perfect way to automate email communication streams so you can get more done with less effort.  When carried out right – they generate great results and provide added benefits, including brand recognition, stronger relationships with existing clients, a firmer grasp on potential customers and, ultimately, higher sales. 

Sadly – many B2B ("Business to Business") marketers aren't fully utilizing email autoresponders.  A random sampling of 500 of the 'Inc 5000' businesses shows the following [learn more…]

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Autoresponders and Drip Marketing
1

Example Autoresponders | 3 You Should Master Today

Autoresponders are like email marketing on autopilot.  With the right software and message strategy, autoresponder campaigns (aka 'drip marketing campaigns') can strengthen relationships with existing customers, move prospects along the 'sales education' process and boost the brand's reputation as an expert in the field.

Marketing-Schools.org points out that drip marketing efforts also tend to result in higher sales.  There are several types of drip marketing campaigns, and if done right, these efforts give new prospects and current customers exactly what they want or need – whether it's specific details about your products or services or help making the right purchasing decision.

If you're not sure where to start with your first autoresponders, here are three examples of autoresponder sequences to consider.

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Autoresponders and Drip Marketing, Webinars
37

Webinar – Drip Marketing Campaign Strategies

The 2012 Marketing Channel and Engagement Benchmark Survey found 63% of respondents cited email as the channel offering the best ROI in terms of leads.  

Pinpointe and Tamara Gielen covers key email marketing trends for 2013, and provides an action plan on how to take your email marketing strategy to the next level with email autoresponders and lead nurturing. This webinar provides practical examples of triggered email sequences and autoresponders you need to implement  to nurture leads and increase conversions. 

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Autoresponders and Drip Marketing, Online Marketing Best Practices, Pinpointe Features
1

Can I send out a series of messages over time when a user subscribes to a list?

Of course. Pinpointe  supports sending of automatic sequential emails that are triggered when a user subscribes, sent in specific time intervals, eg. After 1 hour, or after 2 days etc. These sequential emails are referred to as Auto-Pilot campaigns, or 'autoresponders' and can be accessed using the Autoresponders section from the main menu. Pinpointe also supports […]

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Autoresponders and Drip Marketing
1

What is an Auto-Pilot Campaign?

An Auto-pilot campaign (or 'autoresponder') is an email that you can set up to be a stand alone, or one of a series, that will be sent out at a set time after a person subscribes to your contact list. For example you can set up an autoresponder  to be sent immediately (0 hours) after […]

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Autoresponders and Drip Marketing
3

Setting up an Auto-Pilot Marketing Campaign

A Pinpointe auto-pilot campaign lets you send an email to your subscribers a specific number of hours or days after they have subscribed to a mailing list. For example, if John signs up to your mailing list today, you can create an Auto-Pilot task to automatically send a welcome email to him 24 hours after he subscribes. […]

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