Monthly Archives: Jul 2021

mail privacy protection
Autoresponders and Drip Marketing, Email Response Rates, Marketing Strategy
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How Apple’s New Mail Privacy Protection Rules Will Impact Your Email Campaigns

Apple is making strides to protect consumers’ privacy, but the changes have marketers on edge. Apple’s new Mail Privacy Protection could change the way email marketers can target customers and track response rates. Apple announced new privacy features in early June. The company’s new privacy-enhanced options include: App Privacy Report, which provides greater transparency into how […]

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Email Response Rates, Online Marketing Tips
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Perfect Timing: 3 Email Scheduling Features That Will Improve Your Email Response Rates

There are dozens of small changes you can make to an email campaign to improve response rates. From updating a subject line with a subscriber’s name to using email scheduling features to personalize delivery times, marketers test and tweak campaigns regularly to get better results. There are dozens of articles online that provide suggestions on […]

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