Pinpointe Resources – Webinar

Case Studies: Improve Email Responses
with Split Testing

 Webinar – Using Split Testing to Improve Responses

ProspectDB and Pinpointe’s Webinar covers several case studies on “Using Split Testing to Increase Response Rates”.  This informative, interactive webinar includes interactive questions and a Q and A session, and covers the following topics:

  • Brief Update on CAN-SPAM Requirements
  • Multiple Case Studies: Testing Subject Lines, HTML vs. Multi-Part, Personalization and more
  • We’ll use LIVE data and customer examples vs. “theory”
  • The Pinpointe / ProspectDB partner offer

Slide Deck

Pinpointe Webinar: Email Marketing 101 - Nov 2008 - Slides

On-Demand (Quicktime)

Pinpointe Webinar: Email Marketing 101 - Nov 2008 - QuickTime Video

On-Demand (Windows)

Pinpointe Webinar: Email Marketing 101

Questions (pdf)


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  Email marketing by Pinpointe