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Google Analytics Integration

Track Campaign Results with Google Analytics.  If you already use Google Analytics on your site, Pinpointe can be set up to easily track clicks from your Pinpointe campaigns back to your site. Google Analytics can generate reports that show you how well your email marketing is performing.

With Google Analytics, you can measure:

• People who click on links in your email campaigns to your website
• Transactions that resulted from your email campaigns
• Per visitor statistics
• If you’re accepting orders on your site, you can track conversion rates and revenues generated as a direct result of your campaigns.

First, put Google Analytics on your website, and turn on conversion tracking.

After you’ve got conversion tracking setup in your Google Analytics account, create a campaign in Pinpointe. When you’re ready to send your campaign, just check the Google Analytics box, enter your desired tracking string and send away!

4601 Lafayette
Santa Clara
CA 95056-4428

US: 408-837-7577
sales@pinpointe.com