SANTA CLARA, CA – Pinpointe, a leading Cloud-Based Email Marketing Vendor for mid-sized enterprises and digital agencies, announced that Nikon Metrology, a world leader in measuring and metrology solutions, has completed a case study with Pinpointe for email marketing. Download Case Study (pdf) >> Nikon Metrology, Inc. offers the most complete and innovative metrology product portfolio, including state-of-the-art vision measuring instruments complemented with optical and mechanical 3D metrology solutions. These reliable and innovative metrology solutions respond to the advanced inspection requirements of manufacturers active in aerospace, electronics, automotive, medical, consumer and other industries. Systems are available in both fixed and portable configurations, equipped with a single or multiple sensors. Case Study Highlights NMI required an email marketing solution that had an easy-to-use interface yet offered a full range of features so that the company could effectively MORE >>
iPad Application Ties into Pinpointe Cloud Email Marketing – Revolutionizes Tradeshow Lead Capture and Management SANTA CLARA, CA — Pinpointe, a leading Cloud-Based Email Marketing Vendor for mid-sized enterprises, announced that Trade Show Internet has integrated Pinpointe into LeadCatalyst – an iPad application for managing lead capture at trade shows and events. The resulting application delivers robust, email marketing functionality and prospect tracking in the full-featured trade show management iPad application. Trade Show Internet evaluated many email-marketing vendors and selected Pinpointe based on Pinpointe’s excellent service, support, and the simplicity of application integration. Trade Show Internet’s flagship iPad application, ‘LeadCatalyst’, changes prospect management and lead capture at trade shows and events. LeadCatalyst gives exhibitors the ability to function “off the grid” at events by avoiding the in-house Internet service and the one-size-fits-all lead retrieval scanner – MORE >>
Pinpointe Signs Record Number of New Customers
Pinpointe, a leading Email Marketing Vendor for mid-sized enterprises and digital agencies, today announced that the company increased its customer base by more than 60% and achieved new record revenues each quarter in 2011. The top reasons for migrating to Pinpointe are extended features and responsive support. Pinpointe signed new customers across multiple industry verticals, including Software / Technology, Non-Profit, Healthcare, Professional Services and the Medical industries. In 2011, Pinpointe achieved top recognition, including: Top Email Marketing Vendor (TopSEOS), and Email Marketing – Excellence Award (TopTENReviews). More…
Pinpointe Email Marketing Drives $2M Profit on $16K B2B Campaign First National Capital Corporation Chooses Pinpointe Business Email Service Over Automated Marketing for Best Features and ROI SANTA CLARA, CA — Pinpointe, a leading Email Marketing Vendor for mid-sized enterprises, announced that its customer, First National Capital Corporation (FNCC), a California-based firm providing project finance and equipment leasing services to businesses across industries, chose its service to replace its automated marketing vendor, Eloqua. After a review of business email marketing services, FNCC found Pinpointe’s features and support ahead of competitors. Pinpointe’s extended features help companies like FNCC fill a gap between email marketing and marketing automation products. “We are very pleased with our choice and the ROI—Pinpointe has delivered over $2M to the bottom line,” said Michael Curtis, vice president of sales and marketing, FNCC. “Creating MORE >>
Pinpointe Adds Feature Rich, Private Label Email Marketing for Digital Agencies Cloud-Based, E-mail Marketing Helps Digital Agencies Shine SANTA CLARA, CA Pinpointe, a leading Email Marketing Vendor for mid-sized enterprises, announces immediate availability of Pinpointe Agency Edition, a multi-user, cloud-based, dedicated instance of Pinpointe’s feature rich email marketing platform that is purpose-built for digital agencies. Agency Edition includes features and enhancements that are filling an emerging gap between email marketing and marketing automation products. Pinpointe Agency Edition delivers the benefits of a dedicated, private labeled email service that agencies can provide to customers, without having to manage email servers, feedback loops, application and web servers and deliverability issues. Pinpointe Agency Edition outpaces the competition for companies sending between 250,000 to 10 million e-mails per month. Email Marketing for Agencies – Highlights: Scale: Service from 4 to MORE >>
Pinpointe Earns Analyst Praises
Pinpointe Business Class Email Marketing Earns Analyst Praises Pinpointe Business-Class Email Marketing Solution Ranks High in GetApp Product Review and Marketing Growth Strategies Industry Analyst Report SANTA CLARA, CA – Pinpointe, a leading Email Marketing Vendor for mid-sized enterprises and digital agencies, today announced continued positive evaluations of its service by independent email marketing reviews and industry analysts. Pinpointe’s features and performance comparisons show it ahead of email marketing competition, and filling an emerging gap between email marketing and marketing automation products. Pinpointe consistently gains high marks for ease of use and advanced email marketing features often found in more expensive marketing automation solutions. Product evaluations show that companies would otherwise have to invest in expensive, complex email marketing to get the advanced features available in Pinpointe. GetApp, a leading business software app store and independent MORE >>
Pinpointe’s Business-Class Email Marketing Earns top Honors in Independent Reviews SANTA CLARA, CA – Pinpointe On-Demand, a leading Email Marketing Vendor for mid-sized enterprises and digital agencies, today announced that a series of independent email marketing reviews demonstrating that Pinpointe’s service, features and support are ahead of its competitors’. Pinpointe’s extended features help the company fill an emerging gap between email marketing and marketing automation products. Pinpointe consistently gains high marks for ease of use and advanced email marketing features that are often found in more expensive marketing automation solutions. Companies have to invest in expensive, and complex email marketing to get the advanced features in Pinpointe. www.FeedmyApp.com Review FeedMyApp, a leading product review site, notes that Pinpointe’s feature rich interface including email list segmentation and split test capabilities, help get email campaign results. Calling the Email MORE >>
Live Webinar: How a SPAM Filter Works
Your email is being blocked. According to ReturnPath, more than 20% of your good emails are not getting to th inbox. Join us as we host the fourth in our series of free, interactive webinars – "Email Marketing 201: How a Networked Spam Firewall Works". This webinar is geared toward helping you improve email response rates. We'll explain, in detail, how a network-based email spam filter operates, so you can better understand why your otherwise good email may not always be making it to your recipients' inboxes. This webinar is more technical than our previous webinars – so please PASS ALONG THE INVITE TO YOUR IT TEAM. We'll help you understand all the places where your email can get tripped up before finally hitting the recipient’s inbox. Topics include: How current Enterprise Email Filters work Tracking an Email MORE >>
Pinpointe Adds Enterprise Edition
Pinpointe Adds Feature Rich, High-Scale Email Marketing for B2B Enterprises and Agencies Cloud-Based Email Marketing System for High-Volume B2B Companies SANTA CLARA, Calif. – March 15, 2011 – Pinpointe a leading Email Service Provider for mid-sized business-to-business (B2B) enterprises and digital agencies, today announced immediate availability of Pinpointe Enterprise Edition. Pinpointe Enterprise Edition is a multi-user, cloud-based, dedicated version of Pinpointe’s feature-rich e-mail marketing platform, suited for enterprises and digital agencies sending from 250,000 to 20 million e-mails per month. Pinpointe Enterprise Edition Highlights: Up to 250 separate user logins. Customers can set full access control and role-based permissions for each login ID. For example, a customer might define a “List Manager” role that limits access to view and manage lists. Or, a “Campaign Manager” role might be defined for another user login, with access limited MORE >>
Webinar: Case Studies – Using Split Testing to Improve Responses (Avail On-Demand) Pinpointe's Webinar covers several case studies on "Using Split Testing to Increase Response Rates". This informative, interactive webinar and a Q and A session will cover the following topics: Quick Update on CAN-SPAM Requirements Multiple Case Studies: Testing Subject Lines, HTML vs. MIME, Personalization and more We'll use LIVE data and customer examples vs. "theory" The Pinpointe / Netprospex partner offer DOWNLOAD the slides and Q and A here: www.pinpointe.com/resources/webinar-split-testing