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	<title>Email and Social Marketing Tips &#124; Pinpointe Blog &#187; SPAM Topics</title>
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	<description>The Official Pinpointe Email Marketing Blog</description>
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		<title>How an Enterprise SPAM Filter Works</title>
		<link>http://www.pinpointe.com/blog/how-an-enterprise-spam-filter-works</link>
		<comments>http://www.pinpointe.com/blog/how-an-enterprise-spam-filter-works#comments</comments>
		<pubDate>Mon, 25 May 2009 09:53:19 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Bounces and Blacklists]]></category>
		<category><![CDATA[Message Deliverability]]></category>
		<category><![CDATA[SPAM Topics]]></category>
		<category><![CDATA[Tutorials]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=146</guid>
		<description><![CDATA[Want to know how a SPAM Firewall works?  Cisco, who makes the IronPort Email appliance, has also put together a short, 8 minute video that explains how their SPAM firewall works.  It Cisco-specific of course, but does a great job of providing an overview of operation.  http://www.ironport.com/products/how_it_works.html
Once you&#8217;ve got the basics under your belt, check [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/how-an-enterprise-spam-filter-works/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>10 Worst Performing Email Subject Lines</title>
		<link>http://www.pinpointe.com/blog/10-worst-performing-email-subject-lines</link>
		<comments>http://www.pinpointe.com/blog/10-worst-performing-email-subject-lines#comments</comments>
		<pubDate>Thu, 07 May 2009 04:39:21 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Email Design Questions and Tips]]></category>
		<category><![CDATA[Email Response Rates]]></category>
		<category><![CDATA[SPAM Topics]]></category>
		<category><![CDATA[best email subjects]]></category>
		<category><![CDATA[email subject lines]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=225</guid>
		<description><![CDATA[We already covered the top 10 Best performing headlines &#8211; so read, review and emulate.  Since no top 10 &#8216;Best&#8217; list would be complete without the corresponding &#8216;10 worst&#8217;  list, here are the subject lines associated with the 10 worst performing emails campaigns, along with our opinion of what the recipient may have thought when [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/10-worst-performing-email-subject-lines/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>DKIM Email Authentication in 2009</title>
		<link>http://www.pinpointe.com/blog/dkim-email-authentication</link>
		<comments>http://www.pinpointe.com/blog/dkim-email-authentication#comments</comments>
		<pubDate>Mon, 20 Apr 2009 03:11:37 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Email Authentication and Authorization]]></category>
		<category><![CDATA[Email Response Rates]]></category>
		<category><![CDATA[Message Deliverability]]></category>
		<category><![CDATA[SPAM Topics]]></category>
		<category><![CDATA[Email Authenticatio / Authorization]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=140</guid>
		<description><![CDATA[Email authentication is a way to say, &#8220;This email is from Pinpointe&#8217;s servers, but it&#8217;s being sent on behalf of me, so you can trust it.&#8221; It basically prevents your email from looking spoofed (like a forgery).  DKIM is the e-mail authentication standard developed by the Internet Engineering Task Force to address one of the [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/dkim-email-authentication/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is Email &#8220;Phishing&#8221;?</title>
		<link>http://www.pinpointe.com/blog/what-is-email-phishing</link>
		<comments>http://www.pinpointe.com/blog/what-is-email-phishing#comments</comments>
		<pubDate>Mon, 20 Apr 2009 02:52:33 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Glossary]]></category>
		<category><![CDATA[SPAM Topics]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=136</guid>
		<description><![CDATA[You know those annoying emails that pretend to be from PayPal, EBay or the local bank, asking you to login to your account and validate your password or other credentials? Those are &#8220;phishing&#8221; attacks &#8211; you&#8217;ve officially been &#8220;phished&#8221;.
According to Wikipedia:  &#8220;Phishing is the criminally fraudulent process attempting to acquire sensitive information such as usernames, [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/what-is-email-phishing/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How do I know if I&#8217;m on a SPAM Blacklist?</title>
		<link>http://www.pinpointe.com/blog/how-do-i-know-if-im-on-a-spam-blacklist</link>
		<comments>http://www.pinpointe.com/blog/how-do-i-know-if-im-on-a-spam-blacklist#comments</comments>
		<pubDate>Fri, 17 Apr 2009 05:45:23 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Bounces and Blacklists]]></category>
		<category><![CDATA[Email Response Rates]]></category>
		<category><![CDATA[Message Deliverability]]></category>
		<category><![CDATA[SPAM Topics]]></category>
		<category><![CDATA[spam blacklist]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=85</guid>
		<description><![CDATA[We often get the question: &#8220;How do I know if my company is on a SPAM Blacklist?&#8221; Followed by &#8220;If my company is on a SPAM blacklist, how the heck do we get unlisted?
There are several hundred SPAM blacklists but luckily, there are a few tools that can help you check most of them quickly. [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/how-do-i-know-if-im-on-a-spam-blacklist/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Install an SPF Record to Improve Email Delivery</title>
		<link>http://www.pinpointe.com/blog/install-an-spf-record-to-improve-email-delivery</link>
		<comments>http://www.pinpointe.com/blog/install-an-spf-record-to-improve-email-delivery#comments</comments>
		<pubDate>Tue, 24 Mar 2009 16:10:27 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Design for the Inbox]]></category>
		<category><![CDATA[Email Authentication and Authorization]]></category>
		<category><![CDATA[Email Response Rates]]></category>
		<category><![CDATA[Glossary]]></category>
		<category><![CDATA[Message Deliverability]]></category>
		<category><![CDATA[SPAM Topics]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=34</guid>
		<description><![CDATA[This entry applies to anyone who will be outsourcing any of their outbound email sending from servers other than their corporate email servers.  You are likely an IT person who had landed here because someone from the marketing department said &#8216;Hey IT dude &#8211; we started using an ESP and we want to maximize email [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/install-an-spf-record-to-improve-email-delivery/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>11 Common SPAM Content Mistakes</title>
		<link>http://www.pinpointe.com/blog/8-common-can-spam-content-mistakes</link>
		<comments>http://www.pinpointe.com/blog/8-common-can-spam-content-mistakes#comments</comments>
		<pubDate>Sat, 21 Mar 2009 00:15:07 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Email Response Rates]]></category>
		<category><![CDATA[General Tips]]></category>
		<category><![CDATA[SPAM Topics]]></category>
		<category><![CDATA[online spam checker]]></category>
		<category><![CDATA[spam tips]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=23</guid>
		<description><![CDATA[If you send email campaigns long enough, you will run into spam filter issues.  As a legitimate email marketer you can still expect 20%+ of your emails to just get lost in cyberspace, mostly due to overzealous spam filters. 
SPAM filters / firewalls use multiple techniques to determine whether your legitimate business email is SPAM .   [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/8-common-can-spam-content-mistakes/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Webinar: Email Marketing 201 &#8211; Improving Email Delivery (NetProspex)</title>
		<link>http://www.pinpointe.com/blog/webinar-email-marketing-201-improving-email-delivery</link>
		<comments>http://www.pinpointe.com/blog/webinar-email-marketing-201-improving-email-delivery#comments</comments>
		<pubDate>Fri, 20 Mar 2009 17:32:44 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Bounces and Blacklists]]></category>
		<category><![CDATA[Email Response Rates]]></category>
		<category><![CDATA[SPAM Topics]]></category>
		<category><![CDATA[Tutorials]]></category>
		<category><![CDATA[Webinars - Email Marketing]]></category>
		<category><![CDATA[email delivery]]></category>
		<category><![CDATA[SPF]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=42</guid>
		<description><![CDATA[Our first series of webinars &#8211; starting with &#8216;Email Marketing 101&#8242; were focused on more straight-forward tips to improve delivery, with a concentration on email content &#8211; the easiest component for most of us marketing folks to control.  In this Webinar, (aka &#8220;Why Good Emails Go Bad&#8220;) we take it up a notch and explain [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/webinar-email-marketing-201-improving-email-delivery/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CAN SPAM Act: Update</title>
		<link>http://www.pinpointe.com/blog/can-spam-act-101-overview</link>
		<comments>http://www.pinpointe.com/blog/can-spam-act-101-overview#comments</comments>
		<pubDate>Sun, 15 Mar 2009 21:24:53 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[SPAM Topics]]></category>
		<category><![CDATA[Tutorials]]></category>
		<category><![CDATA[can-spam act]]></category>
		<category><![CDATA[spam whitepaper]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=22</guid>
		<description><![CDATA[
During each of our Email Marketing Webinars, we get questions about CAN-SPAM regulations, so I thought it would be useful to review the CAN SPAM laws.  You will note in this post that, contrary to popular belief, &#8216;opt-in&#8217; is surprisingly not a legal requirement.
Offering additional impetus for the timeliness of the topic: we just passed the five-year [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/can-spam-act-101-overview/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Webinar: Email Marketing 201 &#8211; Tips to Improve Email Delivery (ProspectDB)</title>
		<link>http://www.pinpointe.com/blog/webinar-email-marketing-201-tips-to-improve-email-delivery-prospectdb</link>
		<comments>http://www.pinpointe.com/blog/webinar-email-marketing-201-tips-to-improve-email-delivery-prospectdb#comments</comments>
		<pubDate>Mon, 02 Mar 2009 09:34:49 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Email Response Rates]]></category>
		<category><![CDATA[Message Deliverability]]></category>
		<category><![CDATA[SPAM Topics]]></category>
		<category><![CDATA[Tutorials]]></category>
		<category><![CDATA[Webinars - Email Marketing]]></category>
		<category><![CDATA[email delivery]]></category>
		<category><![CDATA[ProspectDB]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://www.pinpointe.com/blog/?p=57</guid>
		<description><![CDATA[Our first series of webinars &#8211; starting with &#8216;Email Marketing 101&#8242;  focus on straight-forward tips to improve delivery with a concentration on email content &#8211; the easiest component for most of us marketing folks to control.  The followup webinar can be downloaded here or at the bottom of this post &#8211; &#8220;Email Marketing 201: Advanced [...]]]></description>
		<wfw:commentRss>http://www.pinpointe.com/blog/webinar-email-marketing-201-tips-to-improve-email-delivery-prospectdb/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
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