An Auto-pilot campaign (or ‘autoresponder’) is an email that you can set up to be a stand alone, or one of a series, that will be sent out at a set time after a person subscribes to your contact list. For example you can set up an autoresponder  to be sent immediately (0 hours) after the person signs up to let them know about a promotion you are having for new users. You could then set up one to be sent 72 hours, or 3 days later see how they felt about your offer.

A Pinpointe auto-pilot campaign lets you send an email to your subscribers a specific number of hours or days after they have subscribed to a mailing list. For example, if John signs up to your mailing list today, you can create an Auto-Pilot task to automatically send a welcome email to him 24 hours after he subscribes. Auto-pilot campaigns (also called ‘autoresponders’) are a marketer’s “dream tool”, and in this article we’ll show you how to setup a basic autoresponder to send an email to your subscribers 24 hours after they join your mailing list. To create an autoresponder, start by selecting ‘Create Autoresponder’ from the ‘Autoresponders’ menu item. The “Create Autoresponder” page will appear. Choose the mailing list you want to create [...]